The Emergence of Marketing Organization and Activity in Russian Enterprises

Julia F. Popova, Olav Jull Sørensen

Research output: Contribution to book/anthology/report/conference proceedingArticle in proceedingResearch

Original languageEnglish
Title of host publicationMarketing Challenge in Transition Economies : Proceedings of the 6th International Conference on Marketing and Development, July 1-4, 1997, Black Sea University, Mangalia, Ramani a
EditorsLascu, D.-N. : Catoiu, I. : Dholakia, N. : Grossbart, S. (eds.)
Publisher<Forlag uden navn>
Publication date1997
Pages255-267
Publication statusPublished - 1997
EventThe Emergence of Marketing Organization and Activity in Russian Enterprises -
Duration: 19 May 2010 → …

Conference

ConferenceThe Emergence of Marketing Organization and Activity in Russian Enterprises
Period19/05/2010 → …

Keywords

  • Marketing
  • Management
  • Transition Marketing
  • Network
  • Russia
  • Marketing Planning

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