The Rhetorical Strategies of Danish TV Advertising: A study of the first fifteen years with special emphasis on genre and irony

Lars Pynt Andersen

Research output: PhD thesis

AUB Link

@misc{fa7ef2c7910c4660af220cb0a5f01d46,

title = "The Rhetorical Strategies of Danish TV Advertising: A study of the first fifteen years with special emphasis on genre and irony",

author = "{Pynt Andersen}, Lars",

note = "Opstilling: 659.14 pyn L{\o}be nr.: 045435",

year = "2004",

language = "English",

isbn = "8759382279",

series = "Ph.D.serie : Handelsh{\o}jskolen i K{\o}benhavn",

number = "2004-14",

publisher = "Samfundslitteratur",

}