Activities per year
Abstract
The book is a collection of articles presenting a retrospective and perspective outlooks of the value in marketing complaining personal, theoretical and combined interpretations of these issues.
| Original language | English |
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| Publisher | Routledge |
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| Number of pages | 226 |
| DOIs | |
| Publication status | Published - 11 Dec 2019 |
| Series | Routledge Frontiers in the Development of International Business, Management and Marketiting |
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Fingerprint
Dive into the research topics of 'Value in Marketing: Retrospective and Perspective Stance'. Together they form a unique fingerprint.Activities
- 1 Editor of unfinished research anthology/collection
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Routledge (Publisher)
Svetla Trifonova Marinova (Peer reviewer) & Marin Marinov (Peer reviewer)
2018 → 2020Activity: Editorial work and peer review › Editor of unfinished research anthology/collection › Research