Watch this! Yearn for that! Stay tuned!: the use of channel music as a promotional tool in television programming

Watch this! Yearn for that! Stay tuned! the use of channel music as a promotional tool in television programming

Research output: Contribution to book/anthology/report/conference proceeding › Book chapter › Research

Original language	English
Title of host publication	Music in Advertising : commercial sounds in media communication and other settings
Editors	Nicolai Graakjær, Christian Jantzen
Number of pages	12
Place of Publication	Aalborg
Publisher	Aalborg Universitetsforlag
Publication date	2009
Pages	183-194
ISBN (Print)	978-87-7307-965-2
Publication status	Published - 2009

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title = "Watch this! Yearn for that! Stay tuned!: the use of channel music as a promotional tool in television programming",

author = "Graakj{\ae}r, {Nicolai J{\o}rgensgaard} and Christian Jantzen",

year = "2009",

language = "English",

isbn = "978-87-7307-965-2",

pages = "183--194",

editor = "Nicolai Graakj{\ae}r and Christian Jantzen",

booktitle = "Music in Advertising",

publisher = "Aalborg Universitetsforlag",

}

Watch this! Yearn for that! Stay tuned! the use of channel music as a promotional tool in television programming. / Graakjær, Nicolai Jørgensgaard ; Jantzen, Christian.
Music in Advertising: commercial sounds in media communication and other settings. ed. / Nicolai Graakjær; Christian Jantzen. Aalborg: Aalborg Universitetsforlag, 2009. p. 183-194.

Research output: Contribution to book/anthology/report/conference proceeding › Book chapter › Research

TY - CHAP

T1 - Watch this! Yearn for that! Stay tuned!

T2 - the use of channel music as a promotional tool in television programming

AU - Graakjær, Nicolai Jørgensgaard

AU - Jantzen, Christian

PY - 2009

Y1 - 2009

M3 - Book chapter

SN - 978-87-7307-965-2

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EP - 194

BT - Music in Advertising

A2 - Graakjær, Nicolai

A2 - Jantzen, Christian

PB - Aalborg Universitetsforlag

CY - Aalborg

ER -