When short and many is better than long and few: Doing convenience interviews in public places

Lene Tolstrup Sørensen, Hanne Westh Nicolajsen, Thomas Bjørner

Research output: Contribution to book/anthology/report/conference proceedingBook chapterResearchpeer-review

Original languageEnglish
Title of host publicationQualitative Methods for Consumer Research : The value of the qualitative approach in theory and practice
EditorsThomas Bjørner
Place of PublicationCopenhagen
PublisherHans Reitzels Forlag
Publication date2015
Pages161-167
Chapter9
ISBN (Print)978-87-412-5853-9
ISBN (Electronic)9788741262321
Publication statusPublished - 2015

Cite this

Sørensen, L. T., Nicolajsen, H. W., & Bjørner, T. (2015). When short and many is better than long and few: Doing convenience interviews in public places. In T. Bjørner (Ed.), Qualitative Methods for Consumer Research: The value of the qualitative approach in theory and practice (pp. 161-167). Copenhagen: Hans Reitzels Forlag.
Sørensen, Lene Tolstrup ; Nicolajsen, Hanne Westh ; Bjørner, Thomas. / When short and many is better than long and few : Doing convenience interviews in public places. Qualitative Methods for Consumer Research: The value of the qualitative approach in theory and practice. editor / Thomas Bjørner. Copenhagen : Hans Reitzels Forlag, 2015. pp. 161-167
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Sørensen, LT, Nicolajsen, HW & Bjørner, T 2015, When short and many is better than long and few: Doing convenience interviews in public places. in T Bjørner (ed.), Qualitative Methods for Consumer Research: The value of the qualitative approach in theory and practice. Hans Reitzels Forlag, Copenhagen, pp. 161-167.

When short and many is better than long and few : Doing convenience interviews in public places. / Sørensen, Lene Tolstrup; Nicolajsen, Hanne Westh; Bjørner, Thomas.

Qualitative Methods for Consumer Research: The value of the qualitative approach in theory and practice. ed. / Thomas Bjørner. Copenhagen : Hans Reitzels Forlag, 2015. p. 161-167.

Research output: Contribution to book/anthology/report/conference proceedingBook chapterResearchpeer-review

TY - CHAP

T1 - When short and many is better than long and few

T2 - Doing convenience interviews in public places

AU - Sørensen, Lene Tolstrup

AU - Nicolajsen, Hanne Westh

AU - Bjørner, Thomas

PY - 2015

Y1 - 2015

KW - Convenience sampling

KW - public places

M3 - Book chapter

SN - 978-87-412-5853-9

SP - 161

EP - 167

BT - Qualitative Methods for Consumer Research

A2 - Bjørner, Thomas

PB - Hans Reitzels Forlag

CY - Copenhagen

ER -

Sørensen LT, Nicolajsen HW, Bjørner T. When short and many is better than long and few: Doing convenience interviews in public places. In Bjørner T, editor, Qualitative Methods for Consumer Research: The value of the qualitative approach in theory and practice. Copenhagen: Hans Reitzels Forlag. 2015. p. 161-167