When short and many is better than long and few: Doing convenience interviews in public places

Lene Tolstrup Sørensen; Hanne Westh Nicolajsen; Thomas Bjørner

When short and many is better than long and few: Doing convenience interviews in public places

Lene Tolstrup Sørensen, Hanne Westh Nicolajsen, Thomas Bjørner

Research output: Contribution to book/anthology/report/conference proceeding › Book chapter › Research › peer-review

Original language	English
Title of host publication	Qualitative Methods for Consumer Research : The value of the qualitative approach in theory and practice
Editors	Thomas Bjørner
Place of Publication	Copenhagen
Publisher	Hans Reitzels Forlag
Publication date	2015
Pages	161-167
Chapter	9
ISBN (Print)	978-87-412-5853-9
ISBN (Electronic)	9788741262321
Publication status	Published - 2015

Access to Document

http://hansreitzel.dk/Kommunikation/Qualitative-methods-for-Consumer-Research/9788741262321

Cite this

Sørensen, L. T., Nicolajsen, H. W., & Bjørner, T. (2015). When short and many is better than long and few: Doing convenience interviews in public places. In T. Bjørner (Ed.), Qualitative Methods for Consumer Research: The value of the qualitative approach in theory and practice (pp. 161-167). Hans Reitzels Forlag. http://hansreitzel.dk/Kommunikation/Qualitative-methods-for-Consumer-Research/9788741262321

@inbook{c4b2d64069514d92b59207e66c9c35fb,

title = "When short and many is better than long and few: Doing convenience interviews in public places",

keywords = "Convenience sampling, public places",

author = "S{\o}rensen, {Lene Tolstrup} and Nicolajsen, {Hanne Westh} and Thomas Bj{\o}rner",

year = "2015",

language = "English",

isbn = "978-87-412-5853-9",

pages = "161--167",

editor = "Thomas Bj{\o}rner",

booktitle = "Qualitative Methods for Consumer Research",

publisher = "Hans Reitzels Forlag",

address = "Denmark",

}

Sørensen, LT, Nicolajsen, HW & Bjørner, T 2015, When short and many is better than long and few: Doing convenience interviews in public places. in T Bjørner (ed.), Qualitative Methods for Consumer Research: The value of the qualitative approach in theory and practice. Hans Reitzels Forlag, Copenhagen, pp. 161-167. <http://hansreitzel.dk/Kommunikation/Qualitative-methods-for-Consumer-Research/9788741262321>

When short and many is better than long and few : Doing convenience interviews in public places. / Sørensen, Lene Tolstrup; Nicolajsen, Hanne Westh; Bjørner, Thomas.

Qualitative Methods for Consumer Research: The value of the qualitative approach in theory and practice. ed. / Thomas Bjørner. Copenhagen : Hans Reitzels Forlag, 2015. p. 161-167.

Research output: Contribution to book/anthology/report/conference proceeding › Book chapter › Research › peer-review

TY - CHAP

T1 - When short and many is better than long and few

T2 - Doing convenience interviews in public places

AU - Sørensen, Lene Tolstrup

AU - Nicolajsen, Hanne Westh

AU - Bjørner, Thomas

PY - 2015

Y1 - 2015

KW - Convenience sampling

KW - public places

M3 - Book chapter

SN - 978-87-412-5853-9

SP - 161

EP - 167

BT - Qualitative Methods for Consumer Research

A2 - Bjørner, Thomas

PB - Hans Reitzels Forlag

CY - Copenhagen

ER -