Business Model Creativity: A Horizontal Insight Model

Kristian Brøndum Kristiansen; Christian Byrge; Søren Hansen

doi:10.5278/ojs.jbm.v6i2.2454

Business Model Creativity: A Horizontal Insight Model

Kristian Brøndum Kristiansen, Christian Byrge, Søren Hansen

Publikation: Bidrag til tidsskrift › Tidsskriftartikel › Forskning › peer review

115 Downloads (Pure)

Abstract

This paper presents a model for feasibility testing of novel ideas for business model innovators. It suggests a five-step systematic involvement of non-domain-related knowledge intended to deliver more unique ideas that are feasible in the decision- making phase of business model innovation.

Originalsprog	Engelsk
Tidsskrift	Journal of Business Models
Vol/bind	6
Udgave nummer	2
Antal sider	5
ISSN	2246-2465
DOI	https://doi.org/10.5278/ojs.jbm.v6i2.2454
Status	Udgivet - 2018

Emneord

Business Model Creativity
Business Model Innovation

Adgang til dokumentet

10.5278/ojs.jbm.v6i2.2454

Business Model Creativity: A Horizontal Insight ModelForlagets udgivne version, 731 KBLicens: CC BY-NC-ND 3.0

AUB Link

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162.000+ VBN downloads of my works in the period from 2006-2020.
Christian Malmkjær Byrge Sørensen (Deltager)
Impact: Social impact

Citationsformater

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title = "Business Model Creativity: A Horizontal Insight Model",

abstract = "This paper presents a model for feasibility testing of novel ideas for business model innovators. It suggests a five-step systematic involvement of non-domain-related knowledge intended to deliver more unique ideas that are feasible in the decision- making phase of business model innovation.",

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AU - Kristiansen, Kristian Brøndum

AU - Byrge, Christian

AU - Hansen, Søren

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AB - This paper presents a model for feasibility testing of novel ideas for business model innovators. It suggests a five-step systematic involvement of non-domain-related knowledge intended to deliver more unique ideas that are feasible in the decision- making phase of business model innovation.

KW - Business Model Creativity

KW - Business Model Innovation

U2 - 10.5278/ojs.jbm.v6i2.2454

DO - 10.5278/ojs.jbm.v6i2.2454

M3 - Journal article

SN - 2246-2465

VL - 6

JO - Journal of Business Models

JF - Journal of Business Models

IS - 2

ER -

Business Model Creativity: A Horizontal Insight Model

Abstract

Emneord

Adgang til dokumentet

AUB Link

Fingeraftryk

Projekter

Business Model Creativity

Original Business Model Innovation

Business Creativity

Impacts

162.000+ VBN downloads of my works in the period from 2006-2020.

Citationsformater