Abstract
This article explores firms’ de-internationalisation and re-internationalisation through the lens of business model innovation. The purpose is to uncover the potential of business model innovation to enrich firms’ understanding of the reasons behind de-internationalisation and inspire their endeavour to re-internationalise. This article contributes to the research of this intersection. It supports practitioners in enhancing their decision-making by applying business model innovation lenses to their international business activities. Finally, it suggests and encourages further research of this scarsely researched intersection.
Original language | English |
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Journal | Journal of Business Models |
Volume | 11 |
Issue number | 3 |
Pages (from-to) | 77-96 |
Number of pages | 19 |
ISSN | 2246-2465 |
DOIs | |
Publication status | Published - 17 Nov 2023 |
Keywords
- Business Model Innovation
- Internationalization
- De-internationalisation
- Re-internationalization
- International Business