Abstract
Companies stand at the forefront of a new business
model reality with new potentials - that will change
their basic understanding and practice of running
their business models radically. One of the drivers to
this change is green communication, its strong relation
to green business models and its possibility to
enable lower energy consumption. This paper shows
how green communication enables innovation of
green business models and multiple business models
running simultaneously in different markets to different
customers.
| Original language | English |
|---|---|
| Title of host publication | The 12th International Symposium on Wireless Personal Multimedia Communications |
| Number of pages | 7 |
| Publisher | WPMC |
| Publication date | 2010 |
| Publication status | Published - 2010 |
| Event | The 12th International Symposium on Wireless Personal Multimedia Communications - Sendai, Japan Duration: 7 Sept 2009 → 10 Sept 2009 Conference number: 12 |
Conference
| Conference | The 12th International Symposium on Wireless Personal Multimedia Communications |
|---|---|
| Number | 12 |
| Country/Territory | Japan |
| City | Sendai |
| Period | 07/09/2009 → 10/09/2009 |
Keywords
- Green Communication
- Green Business Model
- Multiple business models
- Business Model innovation
- Multiple Case Study