Pleasant Ambient Scents: A Meta-Analysis of Customer Responses and Situational Contingencies

Holger Roschk^*, Masoumeh Hosseinpour

^*Corresponding author for this work

Research output: Contribution to journal › Journal article › Research › peer-review

46 Citations (Scopus)

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@article{f8938b26252143169fbc417879defad4,

title = "Pleasant Ambient Scents: A Meta-Analysis of Customer Responses and Situational Contingencies",

author = "Holger Roschk and Masoumeh Hosseinpour",

year = "2020",

month = jan,

day = "21",

doi = "10.1177/0022242919881137",

language = "English",

volume = "84",

pages = "125--145",

journal = "Journal of Marketing",

number = "1",

}

TY - JOUR

T1 - Pleasant Ambient Scents: A Meta-Analysis of Customer Responses and Situational Contingencies

AU - Roschk, Holger

AU - Hosseinpour, Masoumeh

PY - 2020/1/21

Y1 - 2020/1/21

UR - https://doi.org/10.1177/0022242919881137

U2 - 10.1177/0022242919881137

DO - 10.1177/0022242919881137

M3 - Journal article

VL - 84

SP - 125

EP - 145

JO - Journal of Marketing

JF - Journal of Marketing

IS - 1

ER -