The influence of the sustainability agenda on buyer-supplier relationships

The positive effect of supplier-buyer relationships on supply chain performance has al-ready been supported by previous studies. Yet, little empirical research has explored how the sustainability agenda influences these relationships. Thus, this study investi-gates how supplier-buyer relationships change when new sustainability targets are in-troduced into the supply chain. To get in-depth knowledge about the phenomenon, a Danish frontrunner company in sustainable solutions serves as a case study. The findings suggest that to achieve common environmental solutions organizations attempt to improve their cross-functional team-working, increase data sharing and to penetrate deeper into operational processes.