Sense and sensibility: Two approaches for using existing theory in theory-building qualitative research

Poul Houman Andersen*, Hanne Kragh

*Corresponding author

Research output: Contribution to journalJournal articleResearchpeer-review

49 Citations (Scopus)
Original languageEnglish
JournalIndustrial Marketing Management
Volume39
Issue number1
Pages (from-to)49-55
Number of pages7
ISSN0019-8501
DOIs
Publication statusPublished - 1 Jan 2010
Externally publishedYes

Fingerprint

Qualitative research
Theory building
Case study research
Case research
Paradigm
Theoretical framework
Paradox

Keywords

  • Philosophy of science
  • Research methodology
  • Theory-building

Cite this

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title = "Sense and sensibility: Two approaches for using existing theory in theory-building qualitative research",
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author = "Andersen, {Poul Houman} and Hanne Kragh",
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Sense and sensibility : Two approaches for using existing theory in theory-building qualitative research. / Andersen, Poul Houman; Kragh, Hanne.

In: Industrial Marketing Management, Vol. 39, No. 1, 01.01.2010, p. 49-55.

Research output: Contribution to journalJournal articleResearchpeer-review

TY - JOUR

T1 - Sense and sensibility

T2 - Two approaches for using existing theory in theory-building qualitative research

AU - Andersen, Poul Houman

AU - Kragh, Hanne

PY - 2010/1/1

Y1 - 2010/1/1

KW - Philosophy of science

KW - Research methodology

KW - Theory-building

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U2 - 10.1016/j.indmarman.2009.02.008

DO - 10.1016/j.indmarman.2009.02.008

M3 - Journal article

AN - SCOPUS:73449089392

VL - 39

SP - 49

EP - 55

JO - Industrial Marketing Management

JF - Industrial Marketing Management

SN - 0019-8501

IS - 1

ER -